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REBECCA TUMMERS
LACOSTE
CLIENT
Oscar Betancur, The Savannah College of Art and Design
INDUSTRY
fashion
KEY SERVICE
art direction, styling, narrative, editing, stop motion, social media, copy, creative
PROJECT INFORMATION
This stop motion campaign features four pieces inspired by Lacoste’s timeless sporting heritage and celebrates French music culture. Showcasing both Lacoste’s golf and tennis apparel, this campaign features three hashtags for consumer engagement: bounce back, fairway lady, and deuces.
PROJECT DATE
May 2018
CREDITS
Grace Caroline
Photography
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